Thursday, May 27, 2010

Ranking NBA Primary Logos: #3 76ers


I was trying to think of a good analogy of how the 76ers ended up back where they started. So I came up with this. The 76ers and their logo are like a long marriage that after 33 years they couple has had some good times, some bad times but ultimately they split up and both decide they need out. After the break up, they hook up with a younger and what they think is a hipper person that makes them feel like a kid again and they start being different people then they actually are. The new people in their lives are a little dysfunctional and questionable in their behaviors, but they feel different than what they used to feel. But then after about 10 years, the couple realizes things weren't so bad. they had a lot of good times and as they enter their twilight of their years, they decide they always loved each other and reunite, putting things back were they should have been all along. But they needed that break to have the understanding that they were meant to be. Well that's how the Sixers have been with their logos. They flipped over to this, trying to capitalize on the hip-hop thug era from their best player, Allen Iverson. It matched him perfectly. But after he left they started to remember, "We had Doc, Wilt, Moses, and Barkley. We had some really great times and are a proud, iconic organization. This is what we are." So they changed back to their old look. Things should have never changed but without that change, they never realized what they had.

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