When the Grizzlies moved to Memphis, this team never had a strong logo identity. Well let's take that a step farther. they never had any kind of strong identity. When Bryant Reeves is your most famous player in franchise history, things aren't going well. So when they first moved to Memphis they decided to keep the Grizzlies moniker, even though it didn't relate to anything whatsoever to Tennessee (didn't someone else do this?) and kept the logo and uniforms even though they were both horrid. They changed to the current logo in 2004 which was majorly overdue. And all I can say that this logo is alright. I mean what they came from it's a major upgrade. However with that said, it's kind of sleepy looking. Not boring sleepy, I mean it looks like the bear is a little unhappy but one step from closing it's eyes and falling asleep. The other logo was awful but at least the grizzly showed some ferocity. Seriously, you take those yellow eyes away an you have a napping bear. But really I don't think this is an awful logo just not a good one either.Ways 2 Improve
I have no idea. Maybe showing a little emotion instead of having a stern looking bear. A name change would benefit them greatly (after reading a little history of the city I came up with Mules, Dream, Freedom, Music, Cotton, Soul, Spirit, and Hound Dogs). And for those of you who would like to point out that there are no tigers in Memphis either, well yes but tigers is a pretty standard team name for colleges and high schools. It's almost a stereotype. The alternate logo is okay. It's an update of the same alternate logo they had with the old scheme. Whatever they do, sleepy bear needs to be changed. especially because they actually have a nice team developing. O.J. Mayo, Rudy Gay, Zach Randolph (really?) and Marc Gasol almost led them to the playoffs. One more piece and they're a a playoff team, which could lead to an increase in merchandise sales. A different identity could move them into a top 10 seller easily.
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